Wednesday, October 15, 2008

What the Heck is a Blog Anyway?

By Nancy Stuart

If you are new to the online marketing scene you can learn how to implement

the web 2.0 technology of Blog Platforms into your personal branding marketing campaigns and watch your business take off.

What is a BLOG anyway? Take the words "Web" + "log" = "Blog".

A blog is, in the case for this article, is textual in content and is an online interactive journal used to build relationships between you and your potential and existing clients.

Blogs have been around the internet since 1999 and have been reshaping the worlds of journalism, politics, music, art, videos, audios, photographs, and text Just to name a few. A typical blog combines text, images, and links to other blogs, web pages, and other media

related to its topic.

Two of the more common blog platforms; "Hosted" & "Stand Alone".

Hosted blog platforms are free to post to, easy to implement, easy to use, and are indexed to the Search Engines rather quickly. A few of the more common hosted blogs being used by us are: blogger.com, myspace.com, and wordpress.com.

Stand Alone blog platforms are also free to post to, however, there is a fee for the domain name and there is also a blog hosting fee. There is a little more flexibility with the stand alone blog platform in that the domain name of the blog can also be the same as the company domain name for ease of use by existing and potential clients. The design of this type of blog is up to you as the website owner as opposed to a hosted blog which is generally made from a template. A couple of the stand alone blogs examples are: wordpress.org (currently #1 on the blog spot list of the top 50) and problogger.net.

We encourage you as Online Marketing Education students to study the 2 blog platforms carefully before implementing them into your online marketing campaigns as each has its' place and serves a different purpose. We stress the importance of utilizing as many of the web 2.0 technology platforms as

possible to get your messages out to the world wide web audience who are looking to you as the experts for their products and services.

Happy Blogging!


My name is Nancy Stuart and I would like to welcome you to the wonderful world of Resort Marketing Consultants. I feel very fortunate to have found "The Secrets" to succeeding online beyond my wildest imaginations.

I am a LPGA Teaching Professional with 28 years experience in the Developmental Performance arena of coaching and developing golfers into top performers in their craft.

I wrote a golf instruction book, "How to Learn Golf Your Way", and it is for sale as a downloadable E-book on my http://www.howtolearngolfyourway.com website. I tell you this not so you will rush over to purchase my book but to let you know the whole reason I ever stumbled upon Resort Marketing Consultants was I needed a way to get more visitors to my golf site so I could sell more E-books.

My job, as your Online Marketing Education Coach, is to get you to where you fully understand and are able to implement the fundamentals of Online Marketing Education to make your home based business EXTREMELY successful.

I feel very privileged to be able to offer you this wonderful opportunity to truly change your world as you currently know it, if that is your true desire. I am here for you as your personal Developmental Performance Coach and Mentor. All my years of knowledge, education and training as a Golf Professional & Developmental Performance Coach, allow me to be able to coach and guide you in the world of Online Marketing Education.

Thank you for the opportunity to be of service to you!

To Your Success!

Nancy Stuart

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