Saturday, September 27, 2008

How to Make Money Utilizing a Blog

By Anthony J. Carter

Blogs (or more properly web logs) are very popular right now. It seems almost everyone has a blog in which people can let the world know about their lives. But it is also possible to make money with a blog. Here are some tips.

It is very easy to make money from blogs. One way to do this is through search engine optimization (SEO). For example, if you are into vegetarian cooking, you can create a blog on the subject. The content for your blog entries will contain keywords related to vegetarian cooking. Search engines will find those keywords and use them to develop their page rankings. The higher your ranking, the higher up your blog will show up in search results and the more people will visit your blog.

In order cash in on this increased traffic, you can arrange to have ads placed on your blog that relate to vegetarian cooking. When a person clicks on those ads to find products and services related to vegetarian cooking, you get paid. Granted, you may only get paid a few pennies for each click, but imagine what happens as more people visit your blog. What would happen if you create more blogs?

There are many ways to increase traffic to your blog. One way is by using "PPC" (or Pay-Per-Click) advertising. You can buy an ad related to your blog, bidding on a keyword related to your subject. When someone searches for that keyword, if you have the winning bid, your ad will appear. If he or she clicks on your ad he or she will get to your blog. You only have to pay for the ad when someone actually clicks on it. This is a great way to drive traffic to your website that is generally interested in your subject because it is very cost effective.

Another way to monetize your blog is through selling products. If you have written a book, create a blog about the book and its subject, and then include a link to sell the book. If you don't have a book to sell, try selling someone else's. This is known as affiliate marketing.

This is how affiliate marketing works. Going back to our vegetarian cooking example, you can find someone who has written an eBook about vegetarian cooking through services such as ClickBank. Through that service, arrange to put a link to that cookbook's sales page on your blog. If a visitor to your blog clicks the link to order the cookbook, you get paid.

It is also possible to make money by simply writing a high-quality blog. Those who continuously update their blogs with usable information that their readers want and need often receive donations from those readers.

Another way to make money blogging is to blog for others. Companies are realizing that blogs are an excellent way to spread the word about their products and services. However, these companies may not have employees who have the time or skills to write a blog on a regular basis. If you enjoy writing and can write in a brief, informative and entertaining style, offer to write a blog. Chances are the company will take you up on it.

While blogs used to be simple online diaries, they are now so much more. Try blogging today, you may just find you have a whole new career.


We have set up a blog which offers a whole host of tips for bloggers. These tips and advice can help improve SE rankings as well as boost monthly income.

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