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Friday, October 17, 2008

6 Reasons Blogging Is a Good Marketing Strategy

By Christine Imamshah

Blogging is something that anyone can do. It is extremely popular now and there is no end in sight for its popularity. There are thousands of new blogs created every day. Now, initially when I first thought of blogging I felt is was not for me since I imagined it to be a difficult thing to do. Not so I have since found out. This article will cover six reasons why you should blog.

There are many reasons why you should blog, here are 6 of the main ones in my opinion;

1. Blogging is fast to get setup with. There are free hosts where you could get a completely free blog but it would be my recommendation that you at least get your own domain name and hosting to set up your blog. Then I would suggest you use the easiest blogging software which is WordPress to build your blog. Blogging is fun and it is relatively easy. These days with the elections upcoming there are many people political blogging and people enjoy it because it is like discussing current events with others online. The key to good blogging is unique and interesting content. You want to engage your readers so they keep coming back and interacting with you.

2. You can make money blogging. You can put a number of different types of ads on your blog, which, when clicked through and a purchase is made you get a commission. One of these would be Google AdSense ads but there are many others you can do a search for and see if they fit with your blog's topic. You can also use your blog as a traffic director by having your affiliate links on it and directing your visitors to check those links out. Also, if you have your own products you can direct your visitors to those if you have them at a separate website or point them out at your blog.

3. You can build your list via your blog. If you are looking to build a list of subscribers to your blog, which you definitely should do if you are trying to make money blogging, then you can very easily do this by having an opt-in form at your blog.

4. Blogging helps you to create your brand. Basically you are being yourself, or should be, at your blog and your readers begin to know you by this.

5. Blogging allows communication between you and your readers via the comments that they can leave about your posts. The world is all a buzz about interaction online and a blog is a perfect format to accommodate this.

6. Blogging can help you keep up with a lot of the Social Networking communities as well as there are plugins that allow you to automatically update Twitter for one example. Social networking is growing rapidly these days as the new way to do online marketing. It is a different type of marketing than in the past but you definitely want to partake in some of these communities and you can also invite your friends at these places to visit your blog and leave you a comment.

The internet is all about interaction and blogging is a fun, fast and easy way to develop your own readership and interact with them.

To Your Success,

Chris


Christine Imamshah is a full time internet marketer. You should visit her blog here at http://www.christineimamshah.com and get a Free report about internet success. Please leave a comment also.

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