For most Internet marketers, a blog is a vehicle to help them make money. Sure, they may be interested in helping other people and providing them with a good resource to glean information from. However, in most cases, the bottom line is to make money. This is why it is very important that a blog is monetized. There are quite a few ways to do this and only require that you become members of a few key websites.
One way to monetize their blog is to use pay-per-click advertising. Companies like Google Adsense and Chitika will pay you, the blog owner, every time someone clicks on one of their sponsored ads placed on your blog. This is a really popular way to monetize your blog or web site, because you're not selling anything. People are more apt to press on a link that they believe will give them more information about a topic that they are already interested in. You are essentially acting as a resource guide.
Affiliate programs are also another great way to monetize your blog. Many product owners will have banners available and you will simply need to place them on your web site. You may also use text links to advertise your affiliate products or business services. It goes without saying that whatever you are advertising needs to be related to your blog topic or it needs to be at least complementary.
Pay-per-download (or install) is another option. This generally works by giving away a free piece of software. Every piece of software that gets downloaded from your site makes you money.
Pay-per-impression is another great method to monetize your blog. You get paid every time someone comes to your blog. Generally you don't get paid much. However, if you can draw a lot of traffic to your blog, you can make some pretty decent profits.
Seriously consider advertising your own product. If you have an e-book that you have written, have rights to or a physical product that is related to your blog, make sure that advertise it.
CPA or cost per action programs are another option. These are essentially lead generation programs. These tend to be very popular in the insurance and mortgage industry. You simply get your visitor to provide their contact information and then you get paid per lead. These actually pay pretty good and the money can add up really fast if you can get targeted traffic.
Selling blog reviews can also be lucrative. You can either write the review yourself for someone else's product or web site or you can have them right it themselves. You will place the review on your blog for a fee. The amount of money they you will be able to charge, will be will dependent on how many visitors you average. The more visitors that average, the more money you can charge.
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