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Saturday, October 4, 2008

Why Your Blog Readers Need a Better Blog Reading Experience?

By Mayank K Gupta

According to Technorati there are millions of blogs out there and everyday thousands of blog are started and still few blogs stand out because of the following reasons -

  • The content
  • The blog design

What makes a blog - a successful blog? The success of a blog is directly related to quality of content, if the blog posts are not worth spending time, readers will surely leave the blog and wouldn't like to come back because it's the content that actually helps in building the blog.

So what's the benefit of a unique blog design?

A good and unique blog design compliments the blog content. A good blog design always helps in leaving the impression on the reader as a good blog post backed by good design will always leave a mark in readers brain.

What makes a good blog design?

There are many parameters on which a blog design can be evaluated however these are some of the main points on which a blog design is majorly reviewed -

  1. Typography - As a blog's success is directly related to the content, so the content should be easier to read and it's important that the text should have good fonts and that it should be clearly visible with good and appropriate text size.
  2. Unique Design - A unique design will always leave a mark on reader that you are serious about your blogging and that you will not abandon the blog just like that and will continue to blog for a longer duration and will share your wealth of knowledge with them for years to come.
  3. Page Load Time - Internet readers have very less patience and if they have to wait for a blog page to load up because all the beautiful images were taking the time to load, then it won't make them happy. A good blog design will always load faster.
  4. Navigation - It's important to ensure that each reader gets to read all the good content you've written and that they should be able to reach it, within couple of clicks and not more than that. So, it's important that extra care should be taken about the navigation of the blog.

Are there any success stories? Yes there are many success stories and few people have blogged about it too. John Chow (one of the most renowned blogger in make money online blog category) experienced great results once he got his blog redesigned.

Apart from that if you look at Darren Rowse's blog, you'll notice that his blog design serves the purpose for him where he displays his posts in such a neat fashion that it helps beginners, intermediate and advanced bloggers. I'm sure all this was not possible without a unique design.

I hope that this post will convince you to get your blog redesigned and of-course if at all you are serious about your blog , you'll think of getting it redesigned.


Mayank Gupta is a professional blogger who offers freelance blog writing and also runs a blog design service (http://blogdesignstudio.com) which specializes in wordpress themes.

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