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Sunday, September 14, 2008

How WordPress Themes and Plug-Ins Affect Your Income

By Diane Sweeney

Almost everybody that is involved in Internet marketing has tried their hand at making money with a blog at some time in their marketing history. Some of them experience great success as a result of using WordPress while others are rather disappointed with how it turns out for them. The fact of the matter is, not all WordPress blogs are created equal and you should make sure that you are developing your blog properly from the start. Although there are some settings that need to be established in the beginning, it is also important that you choose the proper theme and add-ons so that your blog is as profitable as possible. How is this done?

The reason why themes and add-ons affect your income to such a large degree is because they are going to affect how others perceive your blog. Whenever somebody comes on to your blog, they are not necessarily going to be interested in how it looks. Having something that is pleasing on the eyes certainly can go a long way in establishing the popularity of your blog but the content is really what they're looking for. Content is what drives the blogging system and it is also one of the factors that establishes your rankings within the search engines. That doesn't mean, however, that the look and feel of your blog should be overlooked. It just means that you should establish that look by using a theme, not necessarily developing one of your own.

There are hundreds of different themes that are freely available on the Internet for download. Some of them can really be ignored because they are just hobby themes or perhaps ones that were developed by somebody without good design sense. There are others, however, that are quite nice looking and can easily be developed into something that will work well with your site. Choosing the right theme will help to establish a flow to your website and pull people's attention to the advertising subtly. This can increase your income from the moment that you upload the new theme.

Add-ons can also affect your advertising in a number of different ways but they are also a great timesaver. Choosing the right add-on is going to automate a lot of your daily processes. This will help to free your time up and allow you to work on other areas of marketing the blog, not just the day in day out processes of running it.


Diane Sweeney is a successful internet marketer who specializes in promoting affiliate products with WordPress blogs.

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