If you want more traffic, more response and therefore more profits from your online blogs, don't forget to apply what you know about selling and direct response sales letters to content sites and blogs...
Try not to link out to too many sites. On the blogroll on the right side of the page, link only to your own products. Offsite linking includes "chicklets." Have one chicklet, i.e. "Digg this." But not: "Add to My Yahoo!" ... "Add to Reddit!" ... "Add to Bloglines" ... and so on.
Build up a mailing list and send an e-mail to that list every time you make a new post. Also, stay away from AdSense. AdSense is for people too lazy to build a list and make a product. Believe me, that was me too at one point.
I researched how to make WordPress more optimized for search engines: I added meta tags to the header and made a robots.txt file to prevent duplicate content penalties. I also changed the permalink configuration so the full URL of the post was actually revelant. Finally, I tweaked the template so there wouldn't be a bunch of extra text in the TITLE tag.
Got it? Your blog is just another part of your business, it's not "just for fun." It can be fun but it has a purpose. First, it presents you as an authority figure in your niche and allows you to brand yourself. Blogs capture untamed search engine traffic and funnel it into a list or to your other products. In addition, blogs help maintain that relationship with your list and past buyers. When you update them every once in a while, they remember who you are.
A minor side effect is that sometimes the conversation will meander off-topic and give you an idea for your next blog post. That's a pretty good side effect to have, if you ask me.
Robert Plank, internet marketer, PHP programmer, and 23 year old homeowner, made an average of $10,000 per month every month in 2008. Check out his marketing ideas worth STEALING at: http://www.robertplank.com |
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